AECOM | Social Media Contest

Blue Communications works closely with AECOM on their wellness program. Each year, our goal is to engage employees around wellness initiatives. What better way to engage than to ask them to post photos and videos of themselves and their way to be well. #MyWayToBeWell

Client: AECOM
Industry: Architecture, Building and Construction
Number of Employees: 95,000 globally

This contest was a part of Wellness at AECOM, which helps employees focus on improving their overall health—financially, physically, and emotionally. The theme of this campaign was “My Way To Be Well” and to kick off the campaign, AECOM asked employees to take to Twitter and Instagram to post an image or video representing their way to be well. Whether it was taking a yoga class, meditating, or contributing to their 401(k), employees were encouraged to be creative. Through sharing a post, employees gained more than participating in a wellness activity, they were able to earn extra wellness points and share tips on wellness. In only five weeks, hundreds of entries were submitted to the contest and several were selected to be featured in wellness communications throughout the year.